Scripts that hit the spot
To date, Michael Weintraub has commissioned Paula Johnson to write more than 40 funny radio spots to promote Dressed Up!, his discount eveningwear store in Tarzana, California.
Paula's scripts are 60-second sitcoms that just happen to sell cocktail dresses. Click "listen" to hear each spot. (Make sure your speakers are turned up.)
Scarlett LISTEN
A Southern belle visits Los Angeles, meets a nice Jewish boy, and realizes she'll "never pay retail again!"
Voices: Shelly Somerset and client Michael Weintraub
Mother of the Bride LISTEN
One bride's mother is a tad too eager to start shopping for her gown at Dressed Up!
Voices: Cathy Burlingham and Stew Herrera
Need a Hug LISTEN
Store owner Michael Weintraub self-treats his depression by offering $99 dresses.
Voice: client Michael Weintraub
Bowling for Discounts LISTEN
Our heroine learns an important lesson about sisterhood, donating organs, and shopping...at Dressed Up!
Voices: Cathy Burlingham and Stew Herrera
Dr. Romance LISTEN
The owner of Dressed Up! calls a late-night radio talk show for advice on wooing women into his store.
Voices: Ron Snow and client Michael Weintraub
About my Husband LISTEN
The owner of Dressed Up! is outed by his wife for being a compulsive price cutter.
Voices: Melanie Noble and client Michael Weintraub
Preggers LISTEN
A fancy-free, fashion-conscious customer in her 10th month really craves the latest designer eveningwear.
Voices: Shelly Somerset and client Michael Weintraub